Click Tease: Weekly Digest of Branding, Marketing & Content that Converts
Hot takes, fresh insights, and strategies that actually work — served weekly.
Click Tease is your unfiltered, real-time digest of what’s trending in personal branding, content creation, and marketing for coaches, creatives, and online service providers. Co-hosted by branding strategist Michelle Pualani and digital agency founder Joanna Newton, this show breaks down the latest tools, viral trends, creator moments, algorithm updates, and everything that’s making waves right now.
If you want to stay ahead of the curve — and make content that clicks and converts — this is your weekly tea.
🎧 Listen in. ☕ Sip something. 💻 Take notes.
→ Subscribe to our companion Substack to get each week’s summary in your inbox — plus on-demand alerts when something big breaks.
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It’s marketing made modern — and way more fun.
Episodes
106 episodes
002: The One About AI Content Creation, TikTok’s US App, & Kesha’s Indie Comeback
✅ Subscribe to our companion Substack:Get each week’s summary in your inbox — plus on-demand alerts when something big breaks 👉 https://clickteasepodcast.substack.com/Wondering...
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53:04
001: The One About RYZE Coffee, Alex Cooper, & Instagram’s Edits App
When was the last time you saw a mushroom mascot make a better ad than your favorite brand? In this episode, we break down what marketing really is in 2025 — and why “being yourself” isn’t enough unless you’re strategic about how you show up.
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Episode 1
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42:43
Gabs Hayes & Growing Your Business with the Productivity Quickie
Transform your productivity by focusing on what matters most—without burning out. Discover how to prioritize the tasks that actually move your business forward, break free from endless to-do lists, and leverage time-saving methods like the 80/2...
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35:00
Agnes Maas & Gamifying Your Digital Product with Jiffy Courses
Joanna Newton sits down with Agnes Maas of Jiffy Courses Online to explore how she and her husband transformed a niche digital product into an international sensation. Agnes shares actionable insights on solving real-world problems in online ed...
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25:13
Leveraging Resilience: Spotlighting the Melanie Perkins & Canva Success Story
Every rejection is a step closer to revolutionizing your industry—just look at Melanie Perkins’s story.In this episode, we unpack the remarkable journey of Melanie Perkins, the female tech CEO who got over 100 rejections befor...
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27:47
Her First Update: Sabrina Carpenter & Man's Best Friend
Join Joanna solo as she unpacks the heated conversation surrounding Sabrina Carpenter’s new album cover for “Man’s Best Friend.” Is it empowering, satirical, or setting women back? Joanna explores the double standards female artists face, why p...
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13:53
Embrace Innovation & Big Ideas: Jamie Kern Lima’s Journey from Rejection to Billion-Dollar Success
Unpack the incredible story of Jamie Kern Lima, founder of IT Cosmetics. From facing repeated rejection to building a billion-dollar brand, Jamie’s journey is a masterclass in staying true to your vision, innovating boldly, and persevering when...
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29:00
Should You Use AI for Content Creation? What Every Business Owner Needs to Know
We break down the real pros and cons of using AI for content creation, and why originality and creativity matter more than ever. Get honest insight on the ethical and environmental impact of AI, plus practical tips for using these tools without...
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38:18
How Nervous System Regulation Creates Business Growth with Guest Trish Lynn
We’re diving deep into how nervous system regulation can transform not just your personal well-being, but your entire brand presence and business growth. We sit down with Trish Lynn to uncover why past traumas can make your content invisible—an...
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35:51
Navigating Public Scrutiny: Lessons from the Blake Lively Controversy
We break down the recent controversy involving Blake Lively and Justin Baldoni—and how it relates to building and protecting a personal brand. From public perception to media backlash, we talk about navigating online heat while staying rooted i...
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33:42
Launch Strategies & 3 Non-Negotiables for a Successful Digital Launch
We’re getting into the real must-haves for a profitable and aligned digital launch. Whether you’re selling a course, membership, or resource—these are the three things that can’t be skipped if you want sales (and sanity). We share examples, mis...
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48:59
Mastering Podcast Guesting: Positioning Yourself as an Expert and Authority
Learn how to position yourself as a must-have podcast guest and turn interviews into powerful tools for building trust, authority, and your personal brand.Time Stamps:00:55 Pitching Yourself to Podcasts01:50 Position...
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33:36
Podcast Pitching & Positioning: How to Get Booked as an Expert Guest
We’re breaking down how to pitch yourself as an expert podcast guest—even if you’re not sure what makes you “the expert.” From crafting a pitch that gets a yes to building a credible digital presence, we’re sharing everything you need to land a...
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27:26
Sue Richey & Building a Local Brand That Scales Online with Courses
We sit down with Sue Richey to dive into how she built a thriving local property management brand, scaled her business through smart marketing, and expanded her reach nationally with digital education.Learn More About Sue:...
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32:42
Sara Blakely & Failing Your Way to a Billion-Dollar Brand
We’re talking about what it really takes to succeed — and why failure is part of the process.Sara Blakely went from selling fax machines to building Spanx into a billion-dollar brand. Her story is a reminder that rejection and missteps ...
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36:24
Overcoming Ageism & Perfectionism in Business: Lessons from Netflix Shows ‘Younger’ & ‘Running Point’
We’re tackling the unspoken rules women face—straight from the storylines of Younger and Running Point on Netflix. Michelle and Joanna dive into the double standards around age, credibility, and perfectionism that hold women to impossible stand...
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40:02
Reese Witherspoon & The Perfect Book Club Funnel
🔥 How Reese Witherspoon went from Hollywood A-lister to powerhouse entrepreneur—rewriting the script for women in media & business.Time Stamps:01:10 Breaking Stereotypes and Empowering Women03:01 The Impact of Medi...
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31:06
Zaria Parvez & How Duolingo’s Viral Strategy Redefined Branding
We’re breaking down how Duolingo went from a language app to a social media powerhouse—all thanks to some seriously unhinged (and genius) marketing. Dig into the bold, chaotic, and wildly effective strategy that turned Duo the Owl into an inter...
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35:51
How Successful Women Plan Their Weeks for Maximum Productivity
This week on Her First, we’re pulling back the curtain on how we actually manage our time as business owners, because let’s be real—if your schedule is running you, you’re already losing. We’re breaking down our exact weekly planning process, d...
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38:41
Personal Branding & Gallup CliftonStrengths: Play to Your Talents in Business with Sara Harvey
We’re diving into the magic of CliftonStrengths with none other than Sara Harvey—a Gallup-certified strengths coach and team trainer. We’re breaking down how this tool helps you identify your natural talents, boost productivity, and actually en...
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54:19
Beyoncé & Crafting Ownership Over Your Assets
We’re talking all things Beyoncé—because who does branding better? We break down how Queen Bey went from a Houston girl with big dreams to a global icon running her own empire. We’re diving into the genius behind her brand: owning her intellect...
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34:07
Avoiding Burnout: Essential Strategies for Entrepreneurs with Sue McLachlan
In this episode of the Her First Podcast, Joanna is joined by Sue McLoughlin, a Kajabi expert and digital nomad, to discuss the pressing issue of burnout among entrepreneurs. Sue shares her personal experiences with burnout, the importance of s...
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29:48
Leila Hormozi & Building a Personal Brand Around a $200M Empire
On this episode of Her First, we’re getting into the powerhouse that is Leila Hormozi. If you don’t know her, she’s the co-founder of Acquisition.com and, alongside her husband Alex Hormozi, has built multiple businesses into absolute beasts. W...
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41:20
Personal Brand Building Part Two & Actionable Steps to Influence
On this week's Her First, we're talking personal branding – the real deal. We're breaking down how to actually build and grow your brand, not just exist online. Think auditing your current vibe, creating a visual identity that pops,...
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41:18
Personal Brand Building Part One & How to Create a Foundation of Trust
Personal branding isn’t just for influencers—it’s the key to building trust, growing an audience, and making money online. In this episode of Her First, we break down the three must-have pillars of a powerful personal brand: knowing your core v...
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45:34